Maybe you have produced an info product, promoted it through Facebook Ads or AdWords, after which been greatly disappointed in sales?
Or possibly you’ve found the right affiliate network to advertise inside your niche, spent days establishing lead capture pages and ads, after which been surprised when as it happens it is simply not sought after in the end…
Or what about exceptional cool product that you have purchased directly into your store, that you are convinced will disappear the shelves – And today several weeks later, here they sit, gathering dust.
Ya, that’s a real drag.
Fortunately, there’s a method to avoid these nasty situations, or at the minimum, to reduce the risk of them going on. The bottom line is researching the demand Before you decide to:
Create something new
Order in something new, or
Promote something new
Here is how.
1. If you have followers (subscribers, customers, supporters, fans, etc.), use Survey Monkey to inquire about questions like:
What product(s) are missing within this niche?
What features are they going to want to see in something new?
What problems have they got that require solving?
What cost are they going to be prepared to pay for?
The other similar products will they learn about?
What’s missing in individuals products?
2. Check AdWords. See what individuals are presently having to pay for keywords proportional for your product. If they are having to pay big dollars or should there be lots of people buying them that’s an excellent indication they’re selling product.
3. See if similar goods are already selling on affiliate systems like ClickBank. If they’re, determine how high their gravity is: Gravity is dependent upon the amount of affiliates and just how much they have been compensated, so a higher gravity number means an item is selling well.
4. When the product was already produced, produce a landing page and drive a tiny bit of visitors to it (e.g. around 500 people). Observe how well it converts. When not converting, tweak your landing page. Whether it’s still not converting, it might be time for you to try another product.
5. When the product has not recently been produced, produce a landing page and drive traffic towards it. Come with an opt-healthy to inform people of product release, or even pre-sell the merchandise. If you do not get enough interest, you do not even have to spend your time allowing the product.
6. Visit online discussion forums inside your niche to discover:
What problems need solving?
What similar goods are already available on the market?
What complaints do individuals have about individuals products?
What would you fare better compared to competition?
7. Research keywords proportional for your product. If keywords associated with your products have high traffic volumes (don’t be concerned an excessive amount of about competition levels for the time being), there’s a high probability people would purchase the product.
There is nothing worse than spending a lot of time, effort and cash on creating and/or promoting something that winds up not selling. Make certain you seek information and you may avoid a minimum of a few of the risk connected with promoting an item.